Ala

The “City of Velvet”

This village, with an Orange Flag from the Italian Touring Club, was an important centre for the production of silk velvets in the 17th and 18th centuries, as the gorgeous baroque buildings in the historic centre attest.

You will be stunned by the historic centre in this southern Vallagarina hamlet, which has succeeded in keeping its ancient splendour intact to this very day. It’s no wonder that Ala is one of the towns awarded an Orange Flag from the Italian Touring Club.

It is also known as the “City of Velvet”, as it was a landmark city for the production of silk velvet between the late 17th and 18th centuries. Traces of its prestigious past linger on in the elegant baroque style of the buildings in the town centre. You can enjoy it at its best in summer, when the “Ala, City of Velvet” event takes place. During this time, piazzas, buildings and gardens open up to host art, music and poetry exhibitions, and you can take guided tours with costumed guides. 

Don’t miss out on the Antique Piano Museum, home to instruments from the days of Beethoven, Schubert and Mozart, who actually played in the town during one of his visits to Italy. 

Afterwards, if you feel like taking a walk, you can enjoy some Nordic walking or MTB on the nearby Lessinia Plateau. For excursions on the Piccole Dolomiti or “Little Alps”, on the other hand, the starting point is in Valle dei Ronchi.
 



You may also like ...

20 results
Rovereto what to see - MART, the museum of modern and contemporary art

Rovereto

Peace, culture and art

Vallagarina - Altopiano di Brentonico - Polsa di Brentonico

Brentonico

All the majesty of the Alps at a glance

Mori

Local tradition, produce and wines between Rovereto and Garda

Lakes and autumn walks in Trentino

Villa Lagarina - Lago di Cei

Lake Cei and tiny Lake Lagabis, a fairy-tale area

Castel-Pietra-Inverno--APT-Rovereto | © Castel-Pietra-Inverno--APT-Rovereto

Calliano

A land of castles, stage to fierce battles in the past, today...

Polsa

Polsa is a well-equipped skiing district for skiers and snowboarders...

Villa Lagarina

Villa Lagarina is a noble Trentino town of nobiliary palazzos, parks...

Nogaredo

Nogaredo, town of witch trials, is located in Vallagarina, Adige 

Rovereto what to see - MART, the museum of modern and contemporary art

Rovereto

Among museums, castles and markets: Rovereto is the ideal weekend destination

Read more ...
Vallagarina - Altopiano di Brentonico - Polsa di Brentonico

Brentonico

Awesome viewpoint between Lake Garda and the Vallagarina

Read more ...

Mori

Local tradition, produce and wines between Rovereto and Garda

Read more ...
Lakes and autumn walks in Trentino

Villa Lagarina - Lago di Cei

Lake Cei and tiny Lake Lagabis, a fairy-tale area

Read more ...
Castel-Pietra-Inverno--APT-Rovereto | © Castel-Pietra-Inverno--APT-Rovereto

Calliano

A land of castles, stage to fierce battles in the past, today producer of excellent wines .    

Read more ...

Polsa

Polsa is a well-equipped skiing district for skiers and snowboarders located on the Brentonico Plateau 

Read more ...

Villa Lagarina

Villa Lagarina is a noble Trentino town of nobiliary palazzos, parks and churches

Read more ...

Nogaredo

Nogaredo, town of witch trials, is located in Vallagarina, Adige 

Read more ...

Resorts and Towns

14 results

Giotto and the 20th Century

06/12/2022 - 01/05/2023 Rovereto
Top Event

Unusual snow routes in Vallagarina

22/01/2023 - 26/02/2023 Ala

Brentonico Fragments Tour

30/12/2022 - 28/02/2023 Brentonico

Golosaneve

05/03/2023 Brentonico

Snowshoe hikes for everyone on Monte Baldo

30/12/2022 - 10/03/2023 Brentonico

Tour of The Alps

19/04/2023 - 20/04/2023 Rovereto

Vallagarina Experience Festival

26/05/2023 - 28/05/2023 Rovereto

Sarajevo 1992-1996

17/11/2022 - 04/06/2023 Rovereto

Giotto and the 20th Century

Curated by Alessandra Tiddia. Media partner Radio Monte Carlo

Read more ...

Unusual snow routes in Vallagarina

Guided excursions to discover new places with lunch at high altitude

Read more ...

Brentonico Fragments Tour

Discovering the Alpine village of Brentonico

Read more ...

Golosaneve

Tasty walk through huts discovering local flavours and traditions

Read more ...

Snowshoe hikes for everyone on Monte Baldo

A fun snowshoe hike to discover the slopes of Monte Baldo

Read more ...

Tour of The Alps

The third and fourth stages pass through Vallagarina, with arrival in Brentonico and departure from Rovereto!

Read more ...

Vallagarina Experience Festival

Promotion of the territory through sport ad local flavors

Read more ...

Sarajevo 1992-1996

The longest siege

Read more ...

Towns and Villages

9 results
Parco_Monte_Baldo_Nicola_Campostrini | © Parco_Monte_Baldo_Nicola_Campostrini

Monte Baldo Local Nature Park

A real treasure trove of biodiversity

22453-monte-bondone-inverno-giovanni-cavulli | © 22453-monte-bondone-inverno-giovanni-cavulli

Network of Nature Reserves - Bondone

A natural oasis right on the city's doorstep

Lago di Cei

The blue iris or the green cane-thickets, surrounded by the full...

Lavini di Marco

The protected area on the slopes of Mount Zugna, Lavini di Marco is...

Riserva guidata Campobrun

The Campobrun guided nature reserve - a wildlife sanctuary in the...

Orto dei Semplici - Brentonico - Museo Civico di Rovereto | © Orto dei Semplici - Brentonico - Museo Civico di Rovereto

Brentonico Botanical Gardens

A garden to understand the plants of Trentino

APT Rovereto - Brentonico Inverno | © Ph. Tommaso Prugnola

Riserva Bès Corna Piana

An orchid paradise on Mount Baldo.

Orme dei Dinosauri

Dinosaur Tracks

Rovereto boasts Italy's largest deposit of fossilised dinosaur prints

Parco_Monte_Baldo_Nicola_Campostrini | © Parco_Monte_Baldo_Nicola_Campostrini

Monte Baldo Local Nature Park

A real treasure trove of biodiversity

Read more ...
22453-monte-bondone-inverno-giovanni-cavulli | © 22453-monte-bondone-inverno-giovanni-cavulli

Network of Nature Reserves - Bondone

A natural oasis right on the city's doorstep

Read more ...

Lago di Cei

The blue iris or the green cane-thickets, surrounded by the full palette of colours in Lake Cei.

Read more ...

Lavini di Marco

The protected area on the slopes of Mount Zugna, Lavini di Marco is home to animals and plants of rare beauty.

Read more ...

Riserva guidata Campobrun

The Campobrun guided nature reserve - a wildlife sanctuary in the heart of Prealpi and Lessini Mountains.

Read more ...
Orto dei Semplici - Brentonico - Museo Civico di Rovereto | © Orto dei Semplici - Brentonico - Museo Civico di Rovereto

Brentonico Botanical Gardens

A garden to understand the plants of Trentino

Read more ...
APT Rovereto - Brentonico Inverno | © Ph. Tommaso Prugnola

Riserva Bès Corna Piana

An orchid paradise on Mount Baldo.

Read more ...
Orme dei Dinosauri

Dinosaur Tracks

Rovereto boasts Italy's largest deposit of fossilised dinosaur prints

Read more ...

Towns and Villages

27 results

Castel Noarna

Famous for its rich cellar, with about 35,000 bottles of wine

Castel Dante, the remembrance shrine

The remembrance shrine

The Italian War History Museum

Remember war, build peace

© Foto Archivio Apt

Castel Pietra

A castle to live in

Weekend in October with history and culture

Castle of Avio

The FAI - Fondo Ambiente Italiano [Italian Environmental Fund]...

Fort Pozzacchio/Valmorbia

In the belly of the mountain

Depero House of Futurist Art

A dive into futurism

The Bell of the Fallen

For whom the Peace Bell tolls

Castel Noarna

Famous for its rich cellar, with about 35,000 bottles of wine

Read more ...

Castel Dante, the remembrance shrine

A place that celebrates unknown soldiers and famous commanders

Read more ...

The Italian War History Museum

In the castle of Rovereto, memories of the Venetian rule and of the Great War

Read more ...
© Foto Archivio Apt

Castel Pietra

The site of the battle of Calliano, the castle is today a venue for conferences, banquets and events

Read more ...
Weekend in October with history and culture

Castle of Avio

The FAI - Fondo Ambiente Italiano [Italian Environmental Fund] welcomes you to the Vallagarina vineyards

Read more ...

Fort Pozzacchio/Valmorbia

Distributed over three floors, the complex is entirely dug into the rock

Read more ...

Depero House of Futurist Art

Rovereto hosts a museum-workshop quite unique in Italy, which brings to life a project conceived by the artist himself

Read more ...

The Bell of the Fallen

It rings a hundred times every evening at sundown

Read more ...

Towns and Villages

2 results

Centro Fondo San Giacomo

5 km trails and floodlit piste

Polsa-San Valentino

Lots of pistes, practice slopes and a children’s area

Centro Fondo San Giacomo

5 km trails and floodlit piste

Read more ...

Polsa-San Valentino

Lots of pistes, practice slopes and a children’s area

Read more ...

Towns and Villages